• VIEW

Nena for Mattel

Project release: Mar./Dec. 2009

Mattel choses Nena as the official soundtrack to Barbie’s 50th anniversary celebrations in Milan during which the band performs live on Piazza Duomo.
Barbie doll features as placed product in the band’s first video “Nella tua mente”.
Nena live@"Mattel Pink Tour": showcases in major shopping centres across Italy.

Joint Sugar-Mattel promotional activities.